行业聚光灯: Sales and Customer Service

欢迎来到Atwood Tate的行业聚光灯系列,我们落后于我们每个招聘办公桌的幕后,为您提供与Atwood Tate合作的勺子。本周的条目是奥利维亚君士奈斯那who works on Sales, Marketing, Publicity and Customer Service roles in London and East Anglia. She covers all sectors, except B2B.

在这种挑剔的奥利维亚将专注于销售和客户服务角色,并将告诉您更多关于这些工作涉及的信息和所需技能的类型。在以后,她将涵盖营销和宣传职位。

Types of roles

销售roles in publishing are really diverse. Whether you’re an Account Manager looking after existing customers or a Business Development Manager focused on bringing in new business, your job is to build relationships with customers and persuade them to buy your company’s products or services.

One of the great things about working in sales is that you get to handle the finished product, whether that be a children’s book, a scientific journal or an online learning platform. You also get a real insight into the market and what the customer wants or needs. This knowledge is invaluable for the business as a whole and can be used to influence what is published in the future and how products are marketed to customers.

一些销售角色将包括客户服务的要素,如果您正在销售数字产品或软件,您可以培训客户如何使用它。

客户服务角色与销售密切相关,涉及与客户后销售后,通常通过电话或电子邮件处理。共同责任包括接听订单或股票与股票相关查询或解决问题和投诉。

Do sales roles involve lots of cold calling?

A common misconception is that sales roles involve endless cold calling. It’s not usually like that in publishing. You might be selling books to bookshops or retailers, or software to universities, libraries and hospitals. Therefore you’ll need to meet customers face to face and adopt a softer and more consultative sales approach.

销售中的付费是多少?

销售salaries often exceed those of other roles. In addition to your basic annual salary you will likely receive a bonus or commission based on the amount you sell and revenue that you bring in for the company. This might be paid out monthly, quarterly or annually. It is sometimes uncapped so your earning capacity is limitless.

Is there good room for progression?

真的很好的销售进展空间。您可以在销售支持或行政角色开始,并逐步进步,以管理您自己的帐户,然后最终监督一支销售人员。

销售角色之一是您发展的技能实际上可以转移,因此您可以找到自己为各种出版商工作并销售各种客户。熟练的销售人员将永远是需求。

虽然没有那么多的客户检修e roles out there, there is still good room for progression and you could end up managing a team of Customer Service advisors and overseeing the strategy for the department. Like sales, the skills you develop are very transferable and customer service people often find themselves working for a range of organisations.

Do you get to travel?

销售roles will usually involve some element of travel but the amount will depend largely on the role. You might look after a specific territory, which could be as big as London or the whole of the UK. Some roles can cover regions as large as Europe, the Middle East, Latin America or Asia. International sales people may find they are travelling at least 50% of their time. If you like being out and about, a field based or international sales role would suit you.

On the other hand, some roles are more office based, with most sales being conducted over the phone or via email and only occasional visits to customers being needed. You may find the opportunities to travel increase as you progress into more senior positions.

Customer service roles are usually office based but depending on the company you work for, you may take occasional trips to visit colleagues in other offices, which could be in the UK or overseas.

What key skills do you need to succeed?

To succeed in sales you need excellent communication and presentation skills. You need to be results and target driven with a good head for numbers and a knack for negotiating. You also need to be driven, determined and ambitious.

对于客户服务角色,出色的沟通技巧也与解决和同情客户的问题。

如果您正在考虑在出版或在业内工作中的销售或客户服务角色,并正在寻找您的下一个机会,请联系Oliviaolivia@atwoodtate.co.uk.

阿特伍德泰特recruits across all levels and all functions so if you are looking for a new role in publishing please get in touch with us atinfo@atwoodtate.co.uk。我们还拥有一个非常活跃的温度和自由职业者,所以如果您对短期合同开放或正在寻求提升您的自由职业生涯,您可以到达艾莉森alisonredfearn@yabo电竞投注atwoodtate.co.uk.

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